Polona Fonda

I have been working in sports media for almost a decade. I am a former editor of the biggest European online magazine on functional fitness with expertise in graphic and interactive communication. Business aside, I am also a former competitive alpine skier with a passion for weightlifting, crossfit and outdoor sports.


  • In-depth knowledge of / insight into the European sport and health online community (its aspirations, needs and frustrations).
  • Developing digital marketing campaigns to strengthen the brand’s desirability, online and social media presence, community engagement and drive ROI.
  • Developing, monitoring and reporting the brand’s online performance and the impact of social media on website traffic and customer engagement.
  • Building strong brand – customer relationships by moderating the channels sensibly and putting quality over quantity.
  • Background in graphic design. Interest in photojournalism.

Follow me on IG: fonda_strong
Email: fonda.polona@gmail.com