Work with Polona Fonda
Digital communications expert specialised in sports and health.
8+ years of experience in developing and managing digital media
Former editor of the biggest European online magazine on functional fitness.
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Advocate for empowering women through sport and using sport for social development. Former competitive alpine skier; mostly doing weightlifting and hiking nowadays.
SKILLS:
- In-depth knowledge of / insight into the European sport and health online community (its aspirations, needs and frustrations).
- Developing digital marketing campaigns to strengthen the brand’s desirability, online and social media presence, community engagement and drive ROI.
- Developing, monitoring and reporting the brand’s online performance and the impact of social media on website traffic and customer engagement.
- Building strong brand – customer relationships by moderating the channels sensibly and putting quality over quantity.
- Background in graphic design. Interest in photojournalism.
Storitve
Digitalne komunikacije, sektor športa in aktivnega življenja
8+ izkušenj v razvoju in vodenju socialnih omrežij
Nekdanja urednica največje EU revije na področju funkcionalnega fitnesa
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Dodatna področja: Ženske in šport | Šport kot orodje za razvoj
Smučanje, planinstvo in dviganje uteži.
Znanja:
- Poznavanje EU športne spletne skupnosti.
- Kreacija digitalnih marketinških akcij/vsebin.
- Razvijanje, monitoring in vodenje vsebine digitalnih medijev ter socialnih omrežij.
- Vodenje kanalov s poudarkom na ustvarjanju zaupanje med uporabnikom in podjetjem/federacijo.
- Izkušnje v oblikovanju.
Kontakt: fonda.polona@gmail.com